Categories
Climate Action Social Good

Sharing: This Is How I Support A Global Movement

I have a concrete way to support a Global Movement. And I want to share a personal piece of advice I have always followed. If I am supporting a cause, it doesn’t mean that I hit ‘Like’ on an update or a tweet from a contact. A ‘Like’ is the very least I can do on social media to be able to show I care. I think one of the biggest things I can do is to support multiple global movements.

But why would I stop there? Support means sharing and speaking up. ‘Likes’ don’t get my message further. However, if I like an update, it shows that I am inclined to agree, but I won’t put in the 2 minutes’ work to pass it on to my own network.

Global movement: Outraged by challenges

I could support a new global movement. I could be outraged by climate change or the death of George Floyd. Or even by the lack of gender equality at my workplace. However, I would first use that outrage proactively when I decide to share, to show up for the cause. I will sign that petition from a contact of mine. I will change my profile picture so that the movement will be heard and seen all over and that it will grow larger. Sharing is what is needed for a better world. A simple change in your mind that makes ideas spread further.

Categories
Branding Business Unusual corporate activism

How To Rise Up To Huge Opportunities

We’re in times that are both challenging but also filled with opportunities. I am grateful for this global time-out because there’s something in it that has to teach us something bigger as humanity.

It’s a horrible horrible way for us to learn though. So many lives lost, so many numbers thrown at us daily and behind each number is a person, with a family, with a legacy and with a contribution to the planet.

We are in emergency operations now as part of my work at CARE. Most of the country offices have closed down their operations and are focusing on preparing for #Covid-19. What will happen when and if it hits Africa and what I am particularly concerned about is the refugee camps. How can it become within or under control in places where people live very close to each other and there might not be clean water and everything spreads faster? But instead of me looking at it from a place of fear, I will not only look at it from a place of hope –  I want to look at it from a place of action and creativity.

How to rise up to opportunities

When I was working at the biggest sustainability Think Tank in the Nordics as a Brand Director, my mission was to create a whole corner in the sustainability movement that we could work from and build more content and ideas into – huge opportunities that we could execute on, on the daily.

I have a couple of key principles when it comes to building movements and rising up as a person and a brand:

Showing the World who you are by DOING instead of TALKING

INCLUDE – Don’t see yourself as separate, and don’t act like others are separate either. You’re united for world dominion, rockers! Yes you need to participate and share stuff for others too. These are like important relationships rockers! – you have to give some to earn some.

PARTICIPATE: There are so many virtual calls for everything out there these days. So many ‘us vs COVID’ digital hackathons and programs. Instead of watching Netflix – become a part of those. Contribute. Share your skills and create magic.

TELL EVERYONE: Pitch your ideas. Not just to potential clients – pitch them to anyone. Are you passionate about technology? Tell everyone. Ideas around sustainability need to be bolder than life. Challenges we want to rise up to, and find possibilities in such as Covid19 can have Big Hairy Audacious Goals.

It’s one of the greatest things about working for a planet that’s fucked up environmentally and healthwise: The sky is the limit when it comes to how bold and audacious the ideas needed can be. The opportunities are there – but the question is: will you rise up and take them?

Categories
Climate Action

Do Not Be Reasonable: On Climate Action

George Bernard Shaw once said: “All progress depends on not being reasonable”. The planet needs unreasonableness for climate action from every angle, and it needs it now.

I sometimes feel it in me, when my friends throw cigarette buds in a sewer or me opening plastic from the stores to get my groceries into my fridge.

I am getting into an anxiety-driven mood of ‘what a fucking waste’ combined with climate depression, turning into climate action over time. It mystifies me at my core that we, as inhabitants on a planet, have built a capitalistic system in such little support to the ecosystem it stands on.

I feel sad when I open the news seeing what weather- apocalyptic scenarios are happening around the world. And I am saying in my prayers that nothing has happened in Denmark – nothing yet. And I wonder: Why is it that we haven’t implemented the solutions ready-at-hand by now? Who are the hesitant decision-makers that we need to convince that this is something to be dealt with? And that this needs to be dealt with in real-time response?

I read a quote today by Gus Speth saying that ‘the top environmental problems are selfishness, greed, and apathy. To deal with those we need a spiritual and cultural transformation – and we scientists don’t know how to do that.

Luckily a lot of other people do. And they just also just need to be mobilized towards climate action. We need the people working in the spiritual and cultural spheres to help people ‘not being reasonable’. We need them to help and start directing their work towards Gaia or ‘Mother Earth’.

Anybody out there wants to help me, make that happen? Of course, something is already stirring in my cauldron=) And I can’t wait to show it to you – soon.

Categories
Climate Action corporate activism

Living In The Midst Of A Rising Climate Movement

Since the danish elections last week, the world has looked greener and more democratic. The night was pretty euphoric to me. Not only did the ‘lefties’ end up gaining majorly to form a government, but the whole election also became centered on climate movement. In fact, the numbers around the elections where just out this morning, and 24 % of the subjects that were spoken about during the elections were climate-related. It seems like our common consciousness and cares for the planet are starting to take center-stage and well.. it is about time. Maybe humanity as a whole is tired of patriarchy and consumption capitalism? I think a part of it is beginning to be, and hopefully, the rest of humanity will follow.

Climate Movement: Then and Now

If I wind back a couple of years, to when I was director for brand and involvement at a think tank in Copenhagen, I decided that we need to do so much more to make people get together to discuss climate movement. We needed to educate, co-create, and communicate together with other organizations in order to start conducting action on climate. To make every person on the planet know that they need to do their share. I used to call it our ‘own little corner of the sustainability movement’. And it was. I started to look out for other climate movement-building initiatives and decided to become a climate reality leader (and I was personally trained in climate issues in June last year in Berlin by Al Gore).

And lately, I have been taken part in klimamarch as well as Fridays for Future in Copenhagen (together with my not-so-mini-geek-anymore). If I look at the UK I can see Extinction Rebellion rising. And in the US you have the Sunshine movement and the new green deal.

I can see very straight parallels to the demonstrations and movement happening in 1968. And some might even call it the 1968 of our time. But it’s with such a bigger impact because of the internet and technology. It’s truly awe-inspiring to be a part of.

But all of these things seem like humanity’s answer to the global meta-crisis. All these movements are a choice towards the planet and towards more people, animals, and planet -caring humanity.

It’s a political move empowered by the people – of Denmark, at least. And I am hoping more citizens in other countries will join us in this move. It’s a wish for a different and sustainable world. And it looks lovely from here =)